Top Korean talent agencies JYP Entertainment, SM Entertainment and YG Entertainment will come together for the first time ever to discover the next K-pop star.
A press release by promoter 3HW.Com on Tuesday announced that the three talent firms will take part in a global auditioning TV program titled “Survival Audition KPOP STAR” set to go on air on major broadcasting channel SBS around December.
Park Jin-young’s JYP, Lee Soo-man’s SM and Yang Hyun-suk’s YG are responsible for discovering and managing the careers of some of the most successful idol stars in Korea — JYP is in charge of the Wonder Girls and 2PM, SM of TVXQ, Super Junior and Girls’ Generation, and YG of Big Bang and 2NE1.
As its name shows, “KPOP STAR” will be in the format of a survival competition where aspiring artists will be judged on various aspects including singing and dancing for both talent and star quality. Auditions will take place overseas as well.
The winner of the show will receive prize money and secure a contract with one of the three agencies through which he or she will release an album.
Auditions are open to everyone around the world and SBS’s website will open up for registration starting tonight for the first preliminary round of auditions.
Jessica Kim jesskim@
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