A press conference was held on September 20th at the Seoul Plaza Hotel
to commemorate the agreement between YG Entertainment, American company
‘Signeo‘, and Soul and Media Group. Ludacris himself also made a visit
and promoted his ‘Soul by Ludacris’ headphones, which will soon be
available in Korea.
These high-end headphones will not only provide high-quality sound, but serve as a fashion accessory as well with its stylish design. ‘Soul by Ludacris’ will be promoted and marketed through Soul and Media Group and YG Entertainment, while Signeo will be in charge of production and supply.
Before going on to explaining the headphones in detail, Ludacris stated, “I’m very happy that these headphones with my name could be launched in Korea. Korea is a country I would like to visit again.” YG Entertainment’s Choi Sung Joon stated, “We were glad that we could make musical exchanges through Ludacris’s visit. We will also participate in supporting the headphone business.”
YG Entertainment has been gaining much interest for being the first Korean entertainment agency to branch out into the headphone market, as well as being the first agency that Ludacris will be cooperating with in Korea. As the company that represents Korea’s hip-hop/urban scene, YG Entertainment will make sure to do all that they can to support the success of the headphones in Korea.
Source: allkpop
YG says musical exchange is main reason for MOU with Ludacris
YG Entertainment has said the main reason they are signing an agreement on cooperation with Ludacris is musical exchange.
YG's chief operating officer (COO) Choi Sung-jun made the remark at the ceremony signing a memorandum of understanding with the award-winning rapper's firm Soul and Media Group and U.S. consumer electronics and manufacturing firm Signeo in Seoul on Tuesday.
"Our biggest goal is to see musical exchange in the future. We'd also like to think of support for upcoming businesses together," Choi explained.
The two parties are still discussing on the details of their cooperation but Ludacris said he has "a lot of respect" for YG and has listened to to a number of their artists including Big Bang, YG and Teddy.
Ludacris, who also launched his self-designed headphones Soul by Ludacris at the press event, said he was "extremely excited" to "make my own headphones which is something I had never even dreamed of."
Born Christopher Brian Bridges, Ludacris is an American rapper and actor. He has sold over 1.7 million albums in the United States and 2.4 million worldwide. Ludacris has won a Screen Actors Guild, Critic's Choice, MTV, and several Grammy Awards during his career.
He is well-known for his hit songs "Get Back," "My Chick," "How Low" and was featured on teen sensation Justin Bieber's tune "Baby."
Source: 10Asia
These high-end headphones will not only provide high-quality sound, but serve as a fashion accessory as well with its stylish design. ‘Soul by Ludacris’ will be promoted and marketed through Soul and Media Group and YG Entertainment, while Signeo will be in charge of production and supply.
Before going on to explaining the headphones in detail, Ludacris stated, “I’m very happy that these headphones with my name could be launched in Korea. Korea is a country I would like to visit again.” YG Entertainment’s Choi Sung Joon stated, “We were glad that we could make musical exchanges through Ludacris’s visit. We will also participate in supporting the headphone business.”
YG Entertainment has been gaining much interest for being the first Korean entertainment agency to branch out into the headphone market, as well as being the first agency that Ludacris will be cooperating with in Korea. As the company that represents Korea’s hip-hop/urban scene, YG Entertainment will make sure to do all that they can to support the success of the headphones in Korea.
Source: allkpop
YG says musical exchange is main reason for MOU with Ludacris
YG Entertainment has said the main reason they are signing an agreement on cooperation with Ludacris is musical exchange.
YG's chief operating officer (COO) Choi Sung-jun made the remark at the ceremony signing a memorandum of understanding with the award-winning rapper's firm Soul and Media Group and U.S. consumer electronics and manufacturing firm Signeo in Seoul on Tuesday.
"Our biggest goal is to see musical exchange in the future. We'd also like to think of support for upcoming businesses together," Choi explained.
The two parties are still discussing on the details of their cooperation but Ludacris said he has "a lot of respect" for YG and has listened to to a number of their artists including Big Bang, YG and Teddy.
Ludacris, who also launched his self-designed headphones Soul by Ludacris at the press event, said he was "extremely excited" to "make my own headphones which is something I had never even dreamed of."
Born Christopher Brian Bridges, Ludacris is an American rapper and actor. He has sold over 1.7 million albums in the United States and 2.4 million worldwide. Ludacris has won a Screen Actors Guild, Critic's Choice, MTV, and several Grammy Awards during his career.
He is well-known for his hit songs "Get Back," "My Chick," "How Low" and was featured on teen sensation Justin Bieber's tune "Baby."
Source: 10Asia
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